Monetizing online content does not mean paywalls
April 16th, 2010
Publishers can’t get enough revenue from ads to support their efforts, so some of them are turning to paywalls as a solution. The logic is “we are losing money so you have to pay us,” as if the publisher’s business model is the consumer’s problem.
I think it’s misguided, and so does Ashley Friedlein in this interesting interview. (HT @epubsforum.)
Some content can be sold, some can’t. Regular news can’t.
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