How personalization could help you sell to me

Did you see the scene in Minority Report where the Tom Cruise character is walking through a shopping mall and all the stores are identifying him (by a retina scan, I think) and then delivering custom messages? A lot of people fear that kind of stuff. They get worried that the local grocery store knows …

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Knight Kiplinger gives an interview on print publishing

I have the privilege of working for The Kiplinger Washington Editors, and my boss, Knight Kiplinger, gave a very interesting interview to Mr. Magazine about the current state of the magazine industry and the future of print publishing. See a summary and edited text of the interview here. Like Knight, I think the death of …

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