{"id":216,"date":"2011-09-27T11:42:25","date_gmt":"2011-09-27T15:42:25","guid":{"rendered":"http:\/\/gregkrehbiel.com\/marketing\/?p=216"},"modified":"2011-09-27T11:42:25","modified_gmt":"2011-09-27T15:42:25","slug":"why-the-wsj-can-charge-for-online-content","status":"publish","type":"post","link":"https:\/\/gregkrehbiel.com\/marketing\/2011\/09\/27\/why-the-wsj-can-charge-for-online-content\/","title":{"rendered":"Why the WSJ can charge for online content"},"content":{"rendered":"<p>I just got an email from <i>The Wall Street Journal<\/i> advertising their digital edition. <\/p>\n<p>Part of the ad reads &#8230; <\/p>\n<blockquote><p>When it comes to getting critical business news, there&#8217;s no substitute for <i>The Wall Street Journal<\/i>.<\/p><\/blockquote>\n<p>You may agree or disagree with that claim, but at least it&#8217;s a reasonable claim that some people will accept. <\/p>\n<p>Can anything like that be said of <i>The New York Times<\/i> or <i>The Washington Post<\/i>? <\/p>\n<p>&#8220;When it comes to getting X, there&#8217;s no substitute for <i>The New York Times<\/i>&#8221; ??? <\/p>\n<p>It&#8217;s hard to imagine what that might be. <\/p>\n<p>And that is why the WSJ can sell online subscriptions. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>I just got an email from The Wall Street Journal advertising their digital edition. Part of the ad reads &#8230; When it comes to getting critical business news, there&#8217;s no substitute for The Wall Street Journal. You may agree or disagree with that claim, but at least it&#8217;s a reasonable claim that some people will &#8230;<\/p>\n<p><a href=\"https:\/\/gregkrehbiel.com\/marketing\/2011\/09\/27\/why-the-wsj-can-charge-for-online-content\/\" class=\"more-link\">Continue reading &lsquo;Why the WSJ can charge for online content&rsquo; &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-216","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/posts\/216","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/comments?post=216"}],"version-history":[{"count":1,"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/posts\/216\/revisions"}],"predecessor-version":[{"id":217,"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/posts\/216\/revisions\/217"}],"wp:attachment":[{"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/media?parent=216"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/categories?post=216"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/tags?post=216"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}