{"id":349,"date":"2013-12-03T12:58:56","date_gmt":"2013-12-03T16:58:56","guid":{"rendered":"http:\/\/gregkrehbiel.com\/marketing\/?p=349"},"modified":"2014-01-24T11:09:19","modified_gmt":"2014-01-24T15:09:19","slug":"the-wikipedia-beg-and-in-group-loyalty","status":"publish","type":"post","link":"https:\/\/gregkrehbiel.com\/marketing\/2013\/12\/03\/the-wikipedia-beg-and-in-group-loyalty\/","title":{"rendered":"The Wikipedia beg and in-group loyalty"},"content":{"rendered":"<p>I&#8217;ve read that when you&#8217;re asking for donations it&#8217;s good to set a standard, like &#8220;most people donate $10.&#8221; <\/p>\n<p>People don&#8217;t know what&#8217;s &#8220;the right&#8221; amount, so they want to know what other people do. How much am I supposed to tip the taxi? Should I tip the mail man? Etc. <\/p>\n<p>I read about a study regarding those hotel efforts to get people to participate in the &#8220;save the planet, don&#8217;t wash your towel&#8221; thing. (Wouldn&#8217;t it be wonderful if saving the planet was as easy as using yesterday&#8217;s towel?) <\/p>\n<p>The secret, so this study said, was to get the guest to think he&#8217;s part of a group so that he doesn&#8217;t want to let the group down. E.g., &#8220;Average participation is 20%, but 30% of the people on this floor participated in the program.&#8221; <\/p>\n<p>That sounds really weird to me. Why would I have any sort of in-group attachment to people who happen to have stayed on the same floor? It doesn&#8217;t make sense, but apparently it works. <\/p>\n<p>Similar things work in neighborhoods (which makes a lot more sense). E.g., &#8220;The electric company is trying to conserve power. 45% of your neighbors have reduced their electric consumption this year, &#8230;. &#8221; <\/p>\n<p>Anyway, Wikipedia has decided to ask for contributions. Here&#8217;s their version of the tin cup rattle. <\/p>\n<p><img decoding=\"async\" src=\"http:\/\/crowhill.net\/images\/wikipedia-beg.gif\" alt=\"Wikipedia beg\" border=\"0\"><\/p>\n<p>Notice that they specify an average donation of $15, but then notice that $15 isn&#8217;t one of the choices on the right. <\/p>\n<p>Interesting. <\/p>\n<p>(BTW, all reasonable people love wikipedia, so I gave them $20.) <\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;ve read that when you&#8217;re asking for donations it&#8217;s good to set a standard, like &#8220;most people donate $10.&#8221; People don&#8217;t know what&#8217;s &#8220;the right&#8221; amount, so they want to know what other people do. How much am I supposed to tip the taxi? Should I tip the mail man? Etc. I read about a &#8230;<\/p>\n<p><a href=\"https:\/\/gregkrehbiel.com\/marketing\/2013\/12\/03\/the-wikipedia-beg-and-in-group-loyalty\/\" class=\"more-link\">Continue reading &lsquo;The Wikipedia beg and in-group loyalty&rsquo; &raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-349","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/posts\/349","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/comments?post=349"}],"version-history":[{"count":1,"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/posts\/349\/revisions"}],"predecessor-version":[{"id":350,"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/posts\/349\/revisions\/350"}],"wp:attachment":[{"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/media?parent=349"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/categories?post=349"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gregkrehbiel.com\/marketing\/wp-json\/wp\/v2\/tags?post=349"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}